Twitter is getting even more serious with the competition in terms of providing a social media platform that specifically caters business owners. In fact, the company has already started the beta testing for their business accounts known as Twitter Business Center.
This new Twitter feature will provide more flexibility for entrepreneurs as it will be focused more into providing the finest customer service as well as consumer management and a faster turn-around time.
Twitter business accounts will be automatically verified as soon as they are activated so you'll know that the account is really under the administration of the business itself. One interesting feature of this service is its ability to add multiple contributors to the account so different representatives from the business can access the same account.
Normally, a typical twitter account can only receive direct messages from its followers provided that it is also following back that person. What sets a business account apart from the usual is its ability to receive direct messages from any of its followers regardless whether or not the account following the user. This feature is a must-have for businesses because as it can improve customer service since dealing with customer feedbacks and issues privately will be a lot easier.
Twitter says that the beta testing will only be offered to just a few businesses as of the moment but once everything is under control, it will be rolled out to every interested business owners. For the mean time, the company is doing every possible way to perfect this new service.
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