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The search engine wars with three big names in the industry Google, Yahoo and Bing is still on the rage. Yahoo and Bing still fail to capture a huge share of the market. On the other hand, Google is still the leader among the pack with 71.43% and 71.59% market.  Yahoo and Bing garnered a sluggish 14.43% and 14.28% for the latter and 9.86% and 9.87% for the latter. The study was conducted by Experian Hitwise during the period of July to August 2010. The sample from their study is 10 million US users.

Search engines are powerful tools for bringing the product towards the consumers. It is a fact that the internet has entirely revolutionized the methods on how information about certain things or products reaches the consumers. Whether it is concerned with luxury items and services to the most mundane items, users would automatically employ search engines in order to gather information about the item and such. Search engines such as Google and Yahoo are considered popular choices among users as have been proven in recent research.

About a year and a few days ago when Yahoo and Microsoft announced a fusion in terms of search engines having the purpose of pulling down Google.

From an update on the blog of Yahoo!, it was broadcasted that starting this week in the United States and Canada, Yahoo! search engine will begin its transition and will begin showing off search results from Bing.

This contract will let Yahoo! revive its search engine by incorporating with it the more popular by Bing. This will also allow the search engine Redmond Giant to fuse with Yahoo! and raise its market share to 30% though about 65% still far controlled by Google. Nevertheless, this can only be made possible not until Bing has been implemented worldwide, which could probably last until 2012.

Only the search results will come from the index of Bing, while the interface, presentation and configuration, will absolutely stay unchanged and with the addition of the phrase "Powered by Bing" at the end of each search result. Apart from that, users can still enjoy Yahoo! tools like  search assistant, site filters, and many others.

In this clash of the search engines, we will see in time if this big fusion will hit a big impact to Google, an enormous contender we all know will never raise its while flag. In fact, Google continues to improve and revamp its search engine and just a few weeks ago Google Images interface was redecorated into something that Bing has been using for quite some time now.

Two of the world's biggest search engines in the web, Google and Bing, have launched quite a number of improvements and new interfaces on their respective platforms. These changes not only target individuals for their personal use, but also for businesses and campaign groups to better market and advertise their services online.

One of the biggest innovations to these search engines is the addition of Twitter features on their searches.

Because of the overwhelming success of Twitter in the Internet world (which is rank second to the most popular search engines), Google has incorporated Twitter on its search interface. When doing searches on Google, you will be able to dig down on the Twitter archives as well. This is a clever move for Google in widening its pool of resources because Twitter's real time capability will help in providing a better search on Google.

Bing, on the other hand also incorporated Twitter on its search results. They have created a new feature that lets you search tweets from Twitter users. Bing also displays the hottest trends and topics on Twitter.

The search engines are becoming even more powerful and accurate these days because of these merging into other social networking sites. Well as they say, "two heads are better than one."