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Google has finally introduced the Google +1 Button as close rival to the “like” button of Facebook. This new Google feature for sure will be an addition to the tools in online marketing.

The +1 Button will allows sharing information to your contacts and this recommendation about any certain content on the web can affect a website’s standing to search results. Also, the +1 button will appear to the AdWords add that are posted on the website. It basically does the same function as the Facebook Like button.

An interesting feature of +1 is that regardless of whether you click the +1 in the organic search result, in an AdWords ad or in the content of a website or a blog, what you vote for is the target site. These votes will then be reflected in all three options at the same time your avatar will be displayed to your contacts directly below the result.

The South Korean law enforcement team raided the offices of Google and Daum Communications after suspecting them of collecting confidential data without consent from its users. Police broke into the offices of the company claiming that AdMob, Google’s mobile application is collecting data illegally.

Police authorities have been positive with their conclusion that Daum and a subsidiary of Google Korea have collected information to determine the location of supercell users as a part of a marketing strategy.

Security researchers have just recently revealed that the Apple's iPhone can actually keep track of the user’s whereabouts which is surprisingly accurate in determining the location at any time. Once the iPhone has detected the location it stores all the data in a secret file inside the device which can actually be copied to the computer when the iPhone is synced.

The information captured on the secret file contains the latitude and the longitude coordinates as well as the time of registration. So basically, anyone who has access to your phone could accurately determine the activities and locations of the iPhone owner with the use of a simple software.

It is understandable that one of the key aspects to be taken into account when venturing through the World Wide Web is SEO. And since cyber world is fast evolving like no other, any marketing campaign should stay updated regarding the different online marketing strategies to stay in the loop. These simple strategies are vital in the development and success of any business vying to get a good position in the market.

We want to share with you some essential ways to optimize your website so that people can stumble on your page when they consult the search engines.

The security team of Russia has announced this week about its plan of prohibiting access to messenger giant Skype as well as the top email clients Hotmail and Gmail. According to the authorities, these services are starting to get out of their control and this may lead to problems concerning the national security.

Apple has just made an official announcement about upcoming Worldwide Developers Conference (WWDC) and it will be held in San Francisco on June 6 – 10. And behold, because the spotlight to this year's WWDC will be focused on the future of Apple operating systems: the iOS and the Mac OS X.

Steve Jobs have used the WWDC in the past to unveil the company’s novelty products, for example, the iPhone 3G in 2008, followed by the 3GS version in 2009 and of course, the iPhone 4 in 2010. Obviously, one of the biggest questions that every Apple enthusiasts have in mind right now is whether the WWDC 2011 will allot a special part for presenting the iPhone 5.

Last year, the blogging platform WordPress doubled in size, in terms of the number of users, reaching 18 million blogs in the month of March. One reason why the company decided to dig in a little deeper and provide a little more satisfaction to the users. Just yesterday, WordPress has announced a new plugin that will offer a much more improved and optimized interface for viewing WordPress blogs in the iPad.

Onswipe, which is Wordpress’ partner in developing this plugin, adds a menu so the user can customize and change the look of their WordPress blogs in iPad. It is optimized for HTML5 and is automatically activated for 18 million blogs under the WordPress.com platform. Users can also download and install the plugin manually.

If you are one of the million Skype users who patronize and support its services because of its simple and fast user graphics, probably this news will fall quite profound as it was announced on their official blog that the arrival of advertising to the program is already on the cards. Well, something that brings good news to the advertisers and online marketers out there.

The company behind the most popular VoIP service has just recently declared that it will now start showing advertisements on its user interface. The ads will kick off at the main tab of the Windows-based application. These advertisements look relatively discreet as they will be placed directly on the top part of the interface itself.

Mobile devices, without a doubt are becoming the most commonly used media for Web browsing and the growth of this trend is increasing exponentially faster than what analysts and experts expected. This is one of the powerful statements that Google CEO Eric Schmidt stated during the 2011 IAB Annual Leadership Meeting.

The incumbent CEO of Google used Youtube as an example and gave unbelievable figures to let everyone better visualize what he was talking about. According to him, more than 200 million Youtube videos are being played everyday using mobile devices. The increasingly intense use of mobile gadgets will continue to grow and is growing extremely fast according to Schmidt. In fact, he admitted that this trend is going on way faster as compared to the forecasts of the company’s top workers.

Twitter managed to get some significant attention from the time it was introduced to the public. According to the website Mashable.com, the statistics that was exposed in 2009 with over 18 million users is expected to reach more than 200 million this year alone.

The users of this popular social network have made it as part of their lives. Terms such as "hashtag", "retweet", "tweet", "trending topic", along with the many Twitter language that were established through the years have established a certain mode of communication teaching users to become more dynamic in dealing with the social network.